If your business has a physical location, owning a Google Business Profile is recommended. It is one of the most powerful business tools as it helps customers find you, read reviews, and get other important details in one place. But behind every profile is a unique ID that plays a big role in how your listing works, the Google business profile ID.
Business profile ID Google is helpful when connecting with tools, managing reviews, or troubleshooting. Our blog will take you through what a Google business profile ID is, the steps to find your Google business profile ID, why it matters, and tips to manage your profile ID with ease.
What is the Google Business Profile ID?
My Google Business Profile ID is a unique string of numbers assigned to each business listing created on the search engine. It is more like a digital fingerprint to your business, as no two businesses have the same business profile ID on Google My Business.
Business profile ID for Google is crucial for developers, digital marketers, and business owners who want to integrate their Google Business Profile (GBP) with other platforms or tools. By connecting your Google business profile account to different platforms, you get help with direct referencing and performing automated actions like review management, tracking profile insights, and carrying out API-based modifications.
While your profile is a public profile, visible to everyone as a Google listing (on Search or Maps), the business profile ID, Google My Business, does its job from behind. It helps you connect, manage, and optimize your profile more effectively.
Why You Need Your Google Business Profile ID?
You must be thinking how this business profile ID on Google Maps helps you, and the places it can be used. Here’s why it matters:
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Automation and APIs
You want to use the Google Business Profile API on your website? Then you will need the Google Business Profile place ID. It will help developers or the tools access the required information from your Google business page.
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Review Management
Knowing the Google business profile ID is critical, as many review tools ask for your profile ID. Without it, they will not be able to find your listing or connect to it. Also, if you are looking to buy Google reviews to increase the visibility of your business, you can do so as well.
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To Create Review Links
The profile ID works as an identifier for a business listing on Google. Want to send customers a direct review link? It includes your profile ID and ensures that they land on the right review page on clicking the link.
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For Google Support
If you ever contact Google for help with your Google business profile account, they will need your profile ID. GBP ID makes finding your listing quick and easy for the reps.
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For Multi-Location Businesses
Running more than one location? In such a case, you have different Google Maps listings. Each location has a separate ID that keeps track of each one separately. No mix-ups.
How To Find Your Google Business Profile ID
Finding the Google Business Profile ID isn’t hard. Know the step-by-step process to retrieve my Google Business Profile ID.
Method 1: Through the Google Business Profile Dashboard
Step 1: Go to business.google.co
Step 2: Log in with your Google account
Step 3: Choose the business you want to find my Google business account ID of
Step 4: Click the three dots in the top-right corner
Step 5: Go to Business Profile Settings > Advanced Settings
Step 6: You’ll see your Business Profile ID mentioned at the top.
Method 2: Through the Business Listing URL
Step 1: Open your Google Business dashboard
Step 2: Click into the profile to open your profile with the Place ID finder parameter added to the URL
Step 3: Look at the browser’s URL
Step 4: You’ll see something like ?gmbid=1234567890
Step 5: That number is your ID.
Method 3: For Developers Using API
If you're using the API:
Step 1: Go to Google Cloud Console
Step 2: Open your project with your business added
Step 3: Use the Business Profile API to list your locations
Step 4: Your ID will show in the results
Tips for Managing Google Business Profile ID
The role of the Google business profile ID expands to managing the public image of your business. Now that you’ve found your ID, here's how you can keep it safe and make the most of it.
Tip 1: Keep It Safe
Don’t share your ID of the Google business page with random tools or people. It’s not super secret, but you still need to stay cautious on the internet.
Tip 2: Stay Organized
Running multiple locations? Managing your Google Maps listings becomes easy with the help of a unique profile ID. Create a simple spreadsheet. List business names, addresses, and their IDs. Easy reference. Less confusion.
Tip 3: Get Rapid Support
If you ever contact Google for Google business profile support, having the ID ready with you will enable them to provide faster help.
Tip 4: Plug It Into Your Tools
Got a tool for managing reviews or analytics? Be it using the Google Developers Place ID tool or any analytics tool, you will need your Google Business Profile ID. Most of these tools will connect to your profile automatically after that.
Tip 5: Automate Tasks
With your profile ID, your team can automate posting updates, reply to reviews, evaluate Google My Business profile, or even sync with your CRM. Saves time.
Conclusion
Your Google Business Profile ID looks like just a number, but it is imperative. It helps you connect your business listing to tools, manage reviews, and even get better and instant support from Google. When you buy positive reviews to enhance your business’s social profile, you will need the profile ID so that the service provider can deliver reviews to the right account.
Whether you're a small business or managing 100 locations, knowing your business profile ID puts you in control. Find it, save it, and use it smartly.