How To Embed Google Reviews On Your Website Using A Plugin?

When we add Google reviews directly to the website, it turns into a game-changer. It is believed that 93% of consumers read online reviews before deciding about a business. 

Displaying positive Google reviews is one of the most effective ways to promote your business online. That said, if your business profile doesn't have reviews, you will likely lose leads to your competitors.

If you already have enough reviews on your business profile, why not make the most of it? Showcase them on your website to establish your legitimacy in the industry. 

Embedding reviews through plugins for Google reviews will help your website visitors make informed decisions.  

Before we learn to embed Google reviews on websites using a plugin, let's examine the fundamentals of adding them. 

Can Your Business Benefit From Embedding Reviews On Website?

Yes, embedding business reviews on your website is an excellent way of establishing credibility and trust for your business. Many consumers have said that they trust reviews and consider them as personal recommendations. 

However, the process of adding Google reviews to a website using a plugin is very easy. So, what are you waiting for? Let us go over the steps to integrate Google reviews into the website using a plugin. 

How To Integrate Google Reviews Into Website Using A Plugin?

Want to integrate Google reviews on your website? Not sure about where to start? We list the steps to embed Google reviews on the WordPress website or any other platform using plugins. 

• Step 1: Select A Google Reviews Plugin

The first step in getting started with displaying Google reviews on a website using a plugin is to pick the best one. Depending on your needs and the platform on which your website is made, you can choose a plugin. 

Alternatively, you can also use the Google review widget to embed Google business reviews. From your Google business profile, you can embed Google reviews on your webflow-based website. 

• Step 2: Install And Activate The Plugin

When using a plugin to embed reviews, you can easily install them with a few steps, and pull reviews from Google. Whether you want to add Google reviews to an HTML website or any other, you can easily add reviews from the backend. 

Install the plugin on your CMS so that you can showcase reviews on the website. From the backend, activate the review plugin and make the most of its features. 

You will also need the API key of adding Google reviews to your website. After installation, the plugin will ask for the key to access reviews from your business profile. 

• Step 3: Connect It To Your Google Account

You will have to log in to the Gmail account that has the business profile registered from where you want to pull reviews. After authenticating the email, follow the steps below to add reviews to the website. 

1. Login to the website of the plugin that you want to use to embed Google reviews. From there, you need to choose “Review Widget”. 

2. To create a new widget, click on “Add Feed” and then choose “Google Reviews” to add reviews from your Google business profile. 

• Step 4: Customize Google Reviews Display 

Before getting the embed code that you can add to your website, you can also customize the layout. The plugin will have different layouts, from which you can choose which one you want to display on the website. 

The layout will include different aspects, such as selecting the number of reviews, which ones you want to display, and the information you want to display. For instance, the star rating added to the review, the date, the review written, etc. 

Based on the layout of your website and the overall appeal, choose the design that would fit best. 

• Step 5: Start Adding Google Reviews To the Website

You should have the widget ready by now. Then, you need to click on “Embed Reviews” to add the review widget to the website. 

Probably you will get a list of CMS platforms from which you can pick the one on which your site is built.   Paste the code for embedding reviews into the backend of your website, and your reviews will start appearing on the website. 

Google Reviews Plugins For Various Platforms

Depending on the CMS you use, different review plugins are available online that are compatible with the platform. Let us have a look at some of the best plugin options available for different platforms for you to decide better. 

• For WordPress Websites

The benefits of embedding Google reviews on your website are many. Here are the top three plugin options for embedding reviews on a WordPress website. 

1. WP Business Reviews: Using this plugin, you can showcase reviews from different review platforms on your website. You can also add a mix of two or three platforms and display the reviews together in one feed. 

The plugin will pull the latest reviews you receive on your profiles, or you can choose the ones you want to display. 

2. Reviews and Ratings - Google My Business: This is a free plugin to use for your WordPress website. It enables you to showcase ratings and reviews on your website to enhance your brand’s trust. 

The plug-in offers more than 250 themes and designs for the user to choose one that they want to use. 

3. WP Review Pro: One of the best review plugins used to display business reviews and customize your Google review widget. It provides numerous features to add reviews to your website easily.

Its free version supports embedding Google reviews. The Google Reviews business plugin also offers WooCommerce integration. 

• For Wix Websites

Find below the list of some of the best review plugins to integrate Google reviews into your Wix website. 

1. SociableKit: The SociableKit widget enables quickly and easily embedding Google Maps Reviews on a website using a plugin. It is free to use, and you can pull as many reviews as you want on the website. You can also customize the way your reviews appear on the site to match its overall look and feel. 

2. TagEmbed: The plugin enables adding reviews to your Wix backend with a few clicks. Using a plugin, you can obtain the benefits of a Google review widget on your website. It offers multiple features to easily manage the display of Google reviews. 

3. TrustMary: One of the best options to add Google reviews to your website. The pligin is fast, easy to use and involves minimal technicalities. Also, you get numerous customizatiom options to modify the widget as per your choice. 

• For Squarespace Websites

If you use the Squarespace CMS, you will get a few plugins available to embed reviews specifically on your Squarespace website. Find plugins to embed Google reviews on your Squarespace website. 

1. ElfSight: The Elfsight plugin is an all-in-one review plugin that enables adding reviews to your website using responsive designs. It is a handy tool offering tons of features to showcase your customers' trust in your brand. 

2. Senja.io: Add Google reviews or customize your Google review widget using the Senja.io plugin. Instantly embed Google reviews directly on your website and make it match the design of your website. 

Pull your choice of reviews on the website and easily make frequent changes whenever required. 

3. Wiremo: Wiremo lets you add service or product reviews to your website. The plugin also allows you to embed Google reviews on your Squarespace website. 

The plugin offers full customization features to make the widget perfectly match the design of your website. 

• Popular Plugins

1. WP Customer Review: Your search for embedding Google reviews widgets on website using a plugin ends with WP Customer Review. It is lightweight and supports the desired customizations, too. 

Using the plugin, you can easily add reviews to one or more pages. Display your testimonials using microformat. 

2. Google Reviews Widget: It is a great option of Google places reviews plugin. Easily add reviews from your Google business profile to the website’s sidebar. It allows embedding revirws from Google and also from other platforms. 

3. Site Reviews: An easy-to-use review plugin that enables easy addition of testimonials to the website. It boasts a drag-and-drop builder, allowing users to create customized review layouts for their website. 

It also offers different field types to customize the widget and pull as much information as you want related to business reviews. 

We have researched well to pick the best review plugins for our readers that would blend well with their website design. 

Final Thoughts

Embedding Google reviews increases credibility of your business and also your conversion rate of your business. It is a powerful strategy that helps influence the buying decision of customers, also it has a hassle free process to embed Google reviews using a plugin.  

Additionally, if you want to give your review widget a professional look, you can also customize the appearance. It will further help you create a trustworthy and engaging experience for your prospects.

So, what are you waiting for? Get embed Google reviews on your website today and increa