Types of Local Businesses : 100+ List

Are you someone who is looking to start a local business or already has a small business and seeking ways to build a strong presence to enhance sales and revenue?

97% of people get to know about local businesses online, so having a GMB profile and listing is crucial for any business. But, as there are several Google My Business categories available online, choosing a business niche or categories for any business profile may seem tough. But it does not have to be.

In this article, we will cover how many types of businesses are available and their categories that can help you establish and grow a local business seamlessly. We will also discuss strategies to get more Google reviews, a key factor in boosting your online presence and trustworthiness. Learn how to choose categories with proper planning and how to leverage reviews to grow your business further.

List of Google My Business Categories

There are several types of local businesses that you can choose to increase your visibility and reputation. You can use the following list to select the best business categories within your specific niche.

1. Retailer

The retailer refers to the businesses that sell products to customers directly. It can be one of the best business categories that can be used by online retailers, physical stores, etc.

If you use this category for your retail businesses, it can instantly improve your visibility and ranking on Google as it has a broad user base. As a result, you can grab the attention of your potential customers.

Category List for Retailer

Beauty Store
Specialty
Confectionary Store
Furniture Store
Pet Store
Pharmaceuticals
Supermarket
Discount store
Footwear retailers
Warehouse
Clothing
Food service
Personal care
Franchises

To categorize the Google My Business retail categories into primary and secondary. Here’s the bifurcation:

**Primary and Secondary GBP Categories of Retail Stores**
Category	Type	Category	Type
Clothing Store	Primary	Toy Store	Primary
Shoe Store	Primary	Home Improvement	Primary
Electronics Store	Primary	Wine Store	Primary
Furniture Store	Primary	Optical Store	Primary
Jewelry Store	Primary	Craft Store	Primary
Sports Store	Primary	Variety Store	Secondary
Book Store	Primary	Wholesale Store	Secondary
Grocery Store	Primary	Art Gallery	Secondary
Hardware Store	Primary	Music Store	Secondary
Pet Store	Primary	Cosmetics Store	Secondary

2. Food Service

This specific business category covers a vast range of food-related business, including catering services, cafes, restaurants, and many more. You can use this food service category for small eateries as well.

Besides this, if you run a restaurant that offers dining options, using this category can help your business reach those potential customers. As a result, it increases your restaurant’s revenue.

Category List for Food Service

Catering food and drink supplier
Country food restaurant
Dried seafood store
Fast food restaurant
Food and beverage consultant
Food and beverage exporter
Food bank
Food court
Fruit parlor
Fugu restaurant
Fujian restaurant
Fusion restaurant
Galician restaurant
German restaurant

Here’s the breakdown of Google My Business Food Service categories, categorized into primary and secondary:

**Primary and Secondary GBP Categories of Food Service**
Category	Type	Category	Type
Restaurant	Primary	Vegan Restaurant	Primary
Bar	Primary	Seafood Restaurant	Primary
Cafe	Primary	Gastropub	Primary
Bakery	Primary	Food Delivery Service	Secondary
Ice Cream Shop	Primary	Donut Shop	Secondary
Food Truck	Primary	Coffee Shop	Secondary
Diner	Primary	Ethnic Restaurant	Secondary
Barbecue Restaurant	Primary	Dessert Shop	Secondary
Pizzeria	Primary	Salad Bar	Secondary
Buffet Restaurant	Primary	Sandwich Shop	Secondary

3. Healthcare

The healthcare business involves medical services, including private clinics, hospitals, etc. This category will be perfect for all wellness related business. With it, reaching people who seek medical services and solutions gets easier.

Using the healthcare category, you allow people to get the idea of which industry you are in. With it, you can also showcase your expertise, experience, and provide valuable information to others.

Category List for Healthcare

Dentistry
Rehabilitation
Endocrinology
Hospice
Breast Imaging
Gastroenterology
Pathology
Dermatology
Ophthalmology
Genetics
Internist
Cardiovascular
Neurological
Preventive medicine

Here’s the classification of Google My Business Healthcare categories into primary and secondary:

**Primary and Secondary GBP Categories of Heathcare**
Category	Type	Category	Type
Hospital	Primary	Nephrologist	Primary
Medical Clinic	Primary	Pulmonologist	Primary
Dental Clinic	Primary	Cardiologist	Primary
Chiropractor	Primary	Gastroenterologist	Primary
Pharmacy	Primary	Urgent Care Center	Secondary
Dermatologist	Primary	Physical Therapist	Secondary
Laboratory	Primary	Health and Wellness Center	Secondary
Massage Therapist	Primary	Mental Health Clinic	Secondary
Radiology Clinic	Primary	Diagnostic Center	Secondary
Weight Loss Service	Primary	Speech Pathologist	Secondary

4. Manufacturer

The manufacturing industry is also vast, where you can find textiles, packaged food, technological equipment, etc. So, if you produce anything from scratch, this manufacturer's local business category is perfect for you.

If you list your production business in this category, you will be able to show your dedication to offering high-quality products. You can also highlight your product innovations and increase your visibility.

Category List for Manufacturer

Textile
Metal
Electronics
Paper manufacturing
Wood Workers
Apparel manufacturing
Appliance and Component Manufacturing
Non-metallic mineral
Automotive
Furniture
Chemical industry
Tobacco companies
Building materials
Food manufacturing

Here’s the categorization of Google My Business Manufacturer categories into primary and secondary:

**Primary and Secondary GBP Categories of** Manufacturer
Category	Type	Category	Type
Electronics Manufacturer	Primary	Fabrication Service	Primary
Furniture Manufacturer	Primary	Industrial Equipment Manufacturer	Primary
Textile Manufacturer	Primary	Metal Manufacturer	Primary
Food Manufacturer	Primary	Toy Manufacturer	Primary
Machinery Manufacturer	Primary	HVAC Manufacturer	Secondary
Chemical Manufacturer	Primary	Pharmaceutical Manufacturer	Secondary
Automotive Manufacturer	Primary	Construction Materials Manufacturer	Secondary
Plastics Manufacturer	Primary	Agricultural Equipment Manufacturer	Secondary
Electrical Equipment Manufacturer	Primary	Paper Manufacturer	Secondary
Pharmaceutical Manufacturer	Primary	Chemical Manufacturer	Secondary

5. Raw Ingredient Supplier

Whenever we think of raw ingredient suppliers, the supply chain comes to our mind. It offers necessary materials to different industries and businesses. The raw ingredient producer can also use this category.

If deliver raw materials or related business, this category will be applicable for you. You can show your diversified offerings and become a destination for businesses to buy raw materials.

Category List for Raw Ingredient Supplier

Petroleum
Coal
Indirect raw materials
Non-metallic mineral products
Bauxite
Cotton
Limestone
Paper manufacturing
Iron ore
Energy
Metals
Wood

Here’s the classification of Google My Business Raw Ingredient Supplier categories into primary and secondary:

**Primary and Secondary GBP Categories of Raw Ingredient Supplier**
Category	Type	Category	Type
Raw Ingredient Supplier	Primary	Beverage Ingredient Supplier	Primary
Food Ingredient Supplier	Primary	Fruit and Vegetable Supplier	Primary
Agricultural Supplier	Primary	Herbal Ingredient Supplier	Primary
Bulk Food Supplier	Primary	Chemical Supplier	Primary
Grain Supplier	Primary	Legume Supplier	Primary
Oil Supplier	Primary	Chemical Ingredient Supplier	Secondary
Dairy Supplier	Primary	Organic Ingredient Supplier	Secondary
Meat Supplier	Primary	Flour Supplier	Secondary
Seafood Supplier	Primary	Sugar Supplier	Secondary
Nut and Seed Supplier	Primary	Spices and Seasonings Supplier	Secondary

6. Business Service

Business service means administrative procedures and outsourcing of processes. Companies that belong to this type of service can easily choose a business category to help other companies optimize their business operations.

With it, you may highlight or pinpoint the exact services you provide to the customers. As a result, people will understand whether you are the right choice for them.

Category List for Business Service

Finance
Education
Construction
Beauty and wellness
Insurance
Transportation
IT
Caterers
Leasing
Advertising
Design
Entertainment
Management
Media

Here’s the classification of Google My Business Business Service categories into primary and secondary:

**Primary and Secondary GBP Categories of Business Service**
Category	Type	Category	Type
Business Service	Primary	Training and Development	Secondary
Marketing Agency	Primary	Mergers and Acquisitions	Secondary
Accounting Firm	Primary	Translation Services	Secondary
IT Services	Primary	Diversity & Inclusion Consulting	Secondary
Risk Management	Primary	Social Media Management	Secondary
Call Center	Primary	Project Management Service	Secondary
Human Resources Service	Primary	Brand Management	Secondary
Management Consultant	Primary	Organizational Development	Secondary
Financial Advisor	Primary	Franchise Consulting	Secondary
Environmental Consultant	Primary	Training Consultant	Secondary
Strategy Consultant	Primary	Business Management Service	Secondary
Logistics Service	Primary	Consulting Firm	Secondary

7. Education

The education business includes tutoring services, schools, training institutions, etc. It means for both informal and formal education businesses, you can choose this one from the list of Google My Business categories.

If you are involved in skill development online courses, this category can be an excellent option for you. It will help people understand how you support the students academically to ensure growth.

Category List for Education

Education activism
Secondary education
Engineering education
Legal education
Education awards
Vocational education
Environmental education
Literacy
Higher education
Early child education
International Education

Here’s the categorization of Google My Business Education categories into primary and secondary:

**Primary and Secondary GBP Categories of Education**
Category	Type	Category	Type
School	Primary	Online Course Provider	Secondary
College	Primary	Childcare Service	Secondary
University	Primary	Sports Academy	Secondary
Vocational School	Primary	Driving School	Secondary
Tutoring Service	Primary	Online School	Secondary
Language School	Primary	Art School	Secondary
Preschool	Primary	After School Program	Secondary
Music School	Primary	Continuing Education	Secondary
Dance School	Primary	Special Education	Secondary
Career Training	Primary	Educational Consultant	Secondary

8. Automotive

Automotive is related to vehicles, including repair services, selling, manufacturing, and many more. However, car dealers, vehicle repair shops, and vehicle manufacturers or producers mostly use this particular category.

Choosing this category will perfectly define your niche and help you connect with a broader group of people. So, the automobile enthusiasts are more likely to engage with your business.

Category List for Automotive

Mechanic
Break shop
Auto Electrician
Battery store
Ride share
Car rental
Car dealership
Auto locksmith business
Charging station
Auto dealing
Car wash
Automobile magazine
Oil change

Here’s the breakdown of Google My Business Automotive categories into primary and secondary:

**Primary and Secondary GBP Categories of Automotive**
Category	Type	Category	Type
Auto Repair Shop	Primary	Auto Parts Store	Secondary
Car Dealer	Primary	Oil Change Service	Secondary
Tire Shop	Primary	Tire Repair Service	Secondary
Car Wash	Primary	Auto Detailing Service	Secondary
Auto Body Shop	Primary	Tire Repair Service	Secondary
Car Rental Agency	Primary	Glass & Windshield Repair	Secondary
Motorcycle Dealer	Primary	Auto Electrical Service	Secondary
Truck Dealer	Primary	Car Accessories Store	Secondary
Automotive Consultant	Primary	Vehicle Inspection	Secondary
Motorcycle Repair Shop	Primary	Performance Parts Store	Secondary
Truck Dealer	Primary	Emissions Testing Service	Secondary

9. Media

Media refers to the production and distribution of visual content through online or offline platforms. The digital media outlets and television channels of media add this as their primary or additional business categories.

If you provide crucial information services, this category will also be a great option for you. With it, you can showcase your storytelling quality and attract people.

Category List for Media

Multimedia and electronic book publisher
Internet marketing service
Marketing Agency
Marketing Consultant
Telemarketing service
Television station
Telecommunications service provider
Telecommunications engineer
Telecommunications equipment supplier
Faculty of media and information science

Here’s the classification of Google My Business Media categories into primary and secondary:

**Primary and Secondary GBP Categories of Media**
Category	Type	Category	Type
Newspaper Publisher	Primary	Advertising Agency	Secondary
Magazine Publisher	Primary	Media Agency	Secondary
TV Station	Primary	Film Production Company	Secondary
Radio Station	Primary	Recording Studio	Secondary
Online Media	Primary	Press Agency	Secondary
Film Studio	Primary	Content Marketing Agency	Secondary
Music Publisher	Primary	Social Media Agency	Secondary
Podcast Production Company	Primary	Digital Media Agency	Secondary
News Agency	Primary	Public Relations Agency	Secondary

10. Arts & Crafts

Artisans, artists, and associated businesses like art galleries come under the Arts & Crafts. People who sell handmade artistic products can add Arts & Crafts as their category for local businesses.

Using this category stresses your craftsmanship and connects you with potential seekers of arts and crafts businesses. You can add this one either as a primary or secondary category.

Category List for Arts & Crafts

Candle Making
Pottery
Bookbinder
Home Decor
Painter
Calligraphy
Crochet
Customized t-shirt making
Quilting
Jewelry making
Basket weaving
Embroidery
Knitter
Sewing

Here is the breakdown of Google My Business Art & Craft categories into primary and secondary classifications:

**Primary and Secondary GBP Categories of Art & Craft**
Category	Type	Category	Type
Art Gallery	Primary	Quilting Store	Secondary
Craft Store	Primary	Scrapbooking Store	Secondary
Art Supply Store	Primary	Sewing Studio	Secondary
Handmade Goods Store	Primary	Woodworking Shop	Secondary
Pottery Studio	Primary	Textile Shop	Secondary
Jewelry Designer	Primary	Calligraphy Studio	Secondary
Custom Framing Shop	Primary	Art Class	Secondary
Painting Studio	Primary	Crafts Workshop	Secondary
Photography Studio	Primary	Floral Design Studio	Secondary
Digital Art Studio	Primary	Candle Making Studio	Secondary

11. Hotel

The event planning, food and beverages, and lodging primarily fall under the hotel or hospitality category. If you are engaged in any of these, it can be your primary local business category.

When you use this category, you can quickly highlight things like amenities, accommodation options, etc. As the hotel category covers a vast topic, you can use it as your primary category.

Category List for Hotel

Motel
Apartment hotel
Suites
Boutique hotel
Executive suite
Resorts
Penthouse
Presidential suites
Five-star hotel classifications
Double-room
Junior suites
Deluxe rooms

Here is the classification of Google My Business Hotel categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Hotel**
Category	Type	Category	Type
Hotel	Primary	Conference Center	Secondary
Boutique Hotel	Primary	Hotel Resort	Secondary
Resort	Primary	Hostel	Secondary
Motel	Primary	Apartment	Secondary
Luxury Hotel	Primary	Spa Hotel	Secondary
Business Hotel	Primary	Casino Hotel	Secondary
Penthouse	Primary	Vacation Rental	Secondary
Eco Hotel	Primary	Family Hotel	Secondary
Presidential suites	Primary	Historical Hotel	Secondary

12. Restaurant

Bars, cafes, and similar businesses that serve food and drinks can be categorized as restaurants. You may either put it in primary and secondary business categories, according to your choice.

If you offer diversified culinary experience to people, this category is for you. But, the restaurant is a primary category. To be more specific, you may use other things as your secondary categories.

Category List For Restaurants

Ghost restaurant
Buffet
Fast Food
Bistro
Beverages
Pub
Casual
Fine Dining
Cafe
Food Truck
Family Style
Contemporary Casual

Here is the classification of Google My Business Restaurant categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Restaurant**
Category	Type	Category	Type
Fast Food Restaurant	Primary	Vegetarian Restaurant	Secondary
Fine Dining Restaurant	Primary	Seafood Restaurant	Secondary
Casual Dining Restaurant	Primary	Wine Bar	Secondary
Buffet Restaurant	Primary	Bistro	Secondary
Cafe	Primary	Ethnic Restaurant	Secondary
Food Truck	Primary	Vegan Restaurant	Secondary
Takeout Restaurant	Primary	Barbecue Restaurant	Secondary
Bakery	Primary	Healthy Restaurant	Secondary
Grill	Primary	Sandwich Shop	Secondary

13. Accounting

The accounting businesses mean tax preparation, bookkeeping, and audit services. You can choose this as it is one of the best business categories if you help companies handle their financial affairs.

The consultants and freelancers can also use this category. If you are an entrepreneur offering services to managing businesses’ cash flow can opt for this accounting category as well.

Category List for Accounting

Expenses
Equity
Liabilities
Assets
Accounts receivable
Nominal account
Bank fees
Business interruption insurance
Account overdrafts
Petty cash balance
Professional services
Meals expenses
Employee benefits
Payroll

Here is the classification of Google My Business Accounting categories into primary and secondary:

**Primary and Secondary GBP Categories of Accounting**
Category	Type	Category	Type
Accounting Firm	Primary	Tax Consultant	Secondary
Financial Consultant	Primary	Bookkeeping Service	Secondary
Tax Preparation Service	Primary	Auditing Service	Secondary
Accountant	Primary	Payroll Service	Secondary
Business Consultant	Primary	CPA (Certified Public Accountant)	Secondary
Financial Advisor	Primary	Management Consultant	Secondary
Investment Consultant	Primary	Tax Advisor	Secondary
Controller Services	Primary	Virtual CFO	Secondary
QuickBooks Advisor	Primary	Forensic Accountant	Secondary

14. Agricultural

Agricultural refers to fishing, farming, and other related businesses. If you run an agricultural business online, this specific category can give you better exposure and help your business grow exponentially.

If you supply agricultural products directly to the consumers, using this category can help you catch the attention of people. Use this as your primary category and select other secondary categories.

Category List for Agricultural

Fruits
Fibers
Nuts
Cereals
Food crops
Oil seeds
Horticulture
Livestock
Apiculture
Floriculture
Subsistence agriculture
Sugars
Permaculture
Agriculture Pests

Here is the classification of Google My Business Agricultural categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Agricultural**
Category	Type	Category	Type
Agricultural Service	Primary	Farm Equipment Supplier	Secondary
Farm	Primary	Organic Farm	Secondary
Crop Production	Primary	Dairy Farm	Secondary
Agricultural Consultant	Primary	Organic Fertilizer Supplier	Secondary
Nursery	Primary	Seed Supplier	Secondary
Soil Testing Service	Primary	Fertilizer Supplier	Secondary
Agricultural Cooperative	Primary	Agricultural Research Institute	Secondary
Pest Control Service	Primary	Cattle Ranch	Secondary
Agricultural Machinery	Primary	Sustainable Agriculture Consultant	Secondary

15. Agents

Agents are those who act on behalf of another person or group. like real estate, travel agents, etc. So, if you are doing any of these types of businesses, you may select the agents category.

Using this category will be beneficial for people who run intermediary services because it can help you reach more businesses. All in all, this category can help you gain a broader client base and foster transparency.

Category List for Agents

Media
Insurance
Retail
Personal care products
Marketing services
Chemical and gasses
Travel services
Legal services
Construction
Real estate
Nonprofit organization
Software services
Food service
Professional services

Here is the classification of Google My Business Agent categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Agent**
Category	Type	Category	Type
Real Estate Agent	Primary	Insurance Agent	Secondary
Travel Agency	Primary	Literary Agent	Secondary
Sports Agent	Primary	Mortgage Broker	Secondary
Car Rental Agency	Primary	Marketing Agency	Secondary
Business Agent	Primary	Importer/Exporter	Secondary
Freight Forwarder	Primary	Advertising Agency	Secondary
Recruiting Agency	Primary	PR Agency	Secondary
Event Planner	Primary	Stock Broker	Secondary
Public Relations Agent	Primary	Real Estate Broker	Secondary

16. Cleaning Services

The cleaning service means outdoor and indoor cleaning services for industries, commercial, and residential spaces. Whether you work individually or run a business related to cleaning, use this specific category.

Using this as one of the additional business categories will be helpful to get immense exposure and reach potential clients. People will land on your page to get reliable cleaning solutions.

Category List for Cleaning Services

Upholstery cleaning
Carpet cleaning
Medical cleaning
Boat cleaning
Carpet cleaning
Green cleaning
Window cleaner
Disaster cleaning
HVAC duct cleaning
Laundry
Office cleaning
Gym cleaning
Spring cleaning

Here is the classification of Google My Business Cleaning Services categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Cleaning Service**
Category	Type	Category	Type
Cleaning Service	Primary	Carpet Cleaning Service	Secondary
Commercial Cleaning Service	Primary	Deep Cleaning Service	Secondary
Office Cleaning	Primary	Pressure Washing Service	Secondary
Maid Service	Primary	Residential Cleaning Service	Secondary
Move-In/Move-Out Cleaning	Primary	Tile and Grout Cleaning	Secondary
Industrial Cleaning Service	Primary	Post-Construction Cleaning	Secondary
Disinfecting Service	Primary	House Cleaning Service	Secondary
Green Cleaning Service	Primary	Pool Cleaning Service	Secondary
Upholstery Cleaning	Primary	Event Cleaning Service	Secondary

17. Distributor

This is a business model where the main job is purchasing in bulk and selling in small units. It means if you are in the supply chain industry or engaged in the wholesale trade, this can be your category.

You may highlight things with this category, like your distribution network. With this category, you can broader your reach and attract potential customers quickly.

Category List for Distributor

Distributors
Retailers
Business service
Food service
Health practitioners
Wholesaling
Beverage
Manufactures
Beauty and cosmetics
Electronics
Agents

Here is the classification of Google My Business Distributor categories into primary and secondary:

**Primary and Secondary GBP Categories of Distribitor**
Category	Type	Category	Type
Food Distributor	Primary	Wholesale Distributor	Secondary
Medical Equipment Distributor	Primary	Beverage Distributor	Secondary
Industrial Supply Distributor	Primary	Electronics Distributor	Secondary
Apparel Distributor	Primary	Pharmaceutical Distributor	Secondary
Cleaning Products Distributor	Primary	Chemical Distributor	Secondary
Parts Distributor	Primary	Hardware Distributor	Secondary
Packaging Distributor	Primary	Furniture Distributor	Secondary
Cosmetics Distributor	Primary	Toy Distributor	Secondary
Parts Distributor	Primary	Pet Supplies Distributor	Secondary

18. Fashion

The businesses related to selling designer clothes, accessories, footwear, etc., are the fashion categories. So, if you run a modeling agency, you may use the category of local businesses and increase visibility.

When you use this as your primary category, your fashion-related business will get a high rank on Google. So this way, your potential customers get to know about your business and become a profitable client.

Category List for Fashion

Couture
Bohemian
Goth
Casual wear
Economy fashion
Formal
Sportswear
Classic style
Grunge
Fast fashion
Street style
Mass market
Ready-to-wear fashion brands
Footwear
Accessories

Here is the classification of Google My Business Fashion categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Fashion**
Category	Type	Category	Type
Clothing Store	Primary	Women's Clothing Store	Secondary
Men's Clothing Store	Primary	Children's Clothing Store	Secondary
Shoe Store	Primary	Sportswear Store	Secondary
Jewelry Store	Primary	Vintage Clothing Store	Secondary
Formal Wear Store	Primary	Swimwear Store	Secondary
Costume Store	Primary	Activewear Store	Secondary
Fashion Designer	Primary	Textile Shop	Secondary
Handbag Store	Primary	Lingerie Store	Secondary
Maternity Store	Primary	Plus Size Clothing Store	Secondary

19. Information Technology

Information technology is a vast category of technology-related businesses. It may include system integration, software development, IT consulting, etc. If you operate in the technological field, choose this particular category.

It will catch the attention of people who are in need of technology solution providers, system integrators, or consulting firms. It can be used as a secondary category as well.

Category List for Information Technology

Analytics
Artificial Intelligence
Software Engineer
Cybersecurity
Systems Analyst
Cloud computing
Network administrator
Data scientist
Web developer
Archiving Software

Here is the classification of Google My Business Information Technology categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Information Technology**
Category	Type	Category	Type
IT Services	Primary	Computer Repair Service	Secondary
Software Company	Primary	Managed IT Services	Secondary
Cybersecurity Consultant	Primary	Computer Support Service	Secondary
Web Hosting Service	Primary	Data Recovery Service	Secondary
Cloud Service Provider	Primary	Network Security Service	Secondary
IT Consulting	Primary	Systems Integrator	Secondary
Mobile App Developer	Primary	Website Designer	Secondary
Technology Company	Primary	IT Equipment Supplier	Secondary
Computer Networking Service	Primary	SEO Service	Secondary
E-commerce Service	Primary	Technical Support	Secondary

20. Management Services

Management services are the supervision, inspection, quality control, consultation, accounting, regulating, in-service training, and other related services provided on a systematic basis to support and improve the operation of organizations.

If you run a digital marketing or consulting firm, choosing this category will be helpful because it will increase your visibility. Through this, your website traffic will improve as well.

Category List for Management Services

Health manager
Human resources
Marketing
Sales
Finance
Construction
Leader
General manager
Chief executive
Brand manager
Branch managerIndustrial management
Administration
Department manager

Here is the classification of Google My Business Management Services categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Management Sevices**
Category	Type	Category	Type
Management Consultant	Primary	Business Development Service	Secondary
Project Management Service	Primary	Event Management Company	Secondary
Facilities Management	Primary	Business Management Service	Secondary
Property Management	Primary	Executive Search Firm	Secondary
Human Resource Management	Primary	Marketing Consultant	Secondary
Strategic Planning	Primary	Financial Management Service	Secondary
Quality Assurance Consultant	Primary	Training Consultant	Secondary
IT Management Service	Primary	Organizational Development	Secondary
Supply Chain Management	Primary	Performance Management Service	Secondary
Risk Management Consultant	Primary	Financial Management Service	Secondary

21. Shipping and Delivery

The goods' transportation from one location to another is called shipping and delivery service. These types of local businesses, including Freight companies, courier services, etc., can use this specific category.

Overall, if you are in the logistics sector, choosing this category will be helpful to connect with more businesses. With it, you may display your ability to provide high-quality shipping services.

Category List for Shipping and Delivery

Shipping and mailing service
Shipping company
Shipping equipment industry
Shipping service
Vehicle shipping agent
Delivery service
Flower delivery
Grocery delivery service
Meal delivery
Milk delivery service
Pizza delivery

Here is the classification of Google My Business Shipping and Delivery categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Shipping and Delivery**
Category	Type	Category	Type
Courier Service	Primary	International Shipping Service	Secondary
Logistics Service	Primary	Supply Chain Management	Secondary
Freight Forwarding Service	Primary	Ocean Freight	Secondary
Postal Service	Primary	Customs Brokerage	Secondary
Package Locker Service	Primary	Cold Storage	Secondary
Warehousing Service	Primary	Packaging Supplies	Secondary
Shipping Supply Store	Primary	Trade Compliance	Secondary
Import and Export Company	Primary	Container Shipping	Secondary
Air Cargo Service	Primary	Eco-Friendly Delivery	Secondary
Marine Cargo Service	Primary	Grocery Delivery	Secondary

22. Travel and Tourism

Travel and tourism cover vast services of the global tourism industry. This category is applicable to tour operators, travel agencies, etc. But, if you want to be specific, choosing additional categories is needed.

The travel agencies can use it to convey their offerings to potential prospects. When people search for travel-related things, your business will pop up on the first page of search engine results.

Category List for Travel and Tourism

Business tourism
Cultural tourism
Ecotourism
Shopping tourism
Travel agents
Tour operator
Tour guide
Business travel
Adventure tour
Sports tourism
Cruises
Transportation
Camping
Attractions

Here is the classification of Google My Business Travel and Tourism categories divided into primary and secondary:

**Primary and Secondary GBP Categories of Travel and Tour**
Category	Type	Category	Type
Travel Agency	Primary	Adventure Travel Company	Secondary
Airport	Primary	Tour Operator	Secondary
Airline	Primary	International Airport	Secondary
Event Planning Service	Primary	Airport Shuttle Service,	Secondary
Adventure Sports Center	Primary	Campground	Secondary
Resort	Primary	Tourist Information Center	Secondary
Camping Ground	Primary	Transportation Service	Secondary
Cruise Agency	Primary	Travel Consultant	Secondary
Travel Service	Primary	Sightseeing Tours	Secondary
Car Rental Service	Primary	Bed & Breakfast	Secondary

What Are Google Business Categories?

Google business categories help businesses use different labels to describe their products or services. When creating a Google My Business listing, owners select relevant categories that help users in easy discovery and understand services provided by that business. This enhances visibility and connects you to customers who search for your product or services.

When you create a Google My Business listing, you will have a choice of selecting 10 business categories from the pre-set lists. It means you can choose one primary category and 9 secondary or additional business categories.

Here are some of the categories from Google My Business.

3D printing service
Abarth dealer
Abbey
Aboriginal art gallery
Bag Shop
Bakery Equipment
Balloon Artist
Bankruptcy Attorney
Bar Restaurant Furniture Store
Café
Cake Shop
Cambodian Restaurant
Dairy Store
Dance Club
Data Entry Service
E-Commerce Agency
East African Restaurant
Educational Consultant
Factory Equipment
Fair Trade Organization
Fashion Accessories Store
Gas Station
Gastroenterologist
General Store
Hair Salon
Hammam
Handicraft Exporter
Ice Cream Shop
Icse School
Imax Theater
Japanese Inns
Jeep Dealer
Jewelry Designer
Karate Club
Kerosene Supplier
Kite Shop
Labour Club
Land Allotment
Language School
Machine Shop
Madrilian Restaurant
Mailing Service
National Library
Naval Base
Nephrologist
Observatory
Oil Refinery
Open University
Pagoda
Painting Studio
Paper Store
Real Estate Agency
Recording Studio
Recruiter
Sanitation Service
Saturn Dealer
School Bus Service
T-shirt Store
Taco Restaurant
Tax Attorney
Unity Church
Urologist
Used CD Store
Variety Store
Vehicle Exporter
Venetian Restaurant
Water Mill
Waterproofing Company
Weaving Mill
Youth Care
Yoga Instructor
Yacht Club
Zoo
Zac
Zhe Jiang Restaurant

Failing to categorize your business can impact your business reputation negatively. Therefore, you must know how to select the most relevant and best business categories, which we will discuss in the next section.

How to Choose the Best Business Categories?

Correct categorization of business is crucial to help your potential customers find your company quickly in Google Maps and search results. Almost 93% of consumers use Google Maps to locate a business nearby.

While categorizing, your information must be accurate and live. Choose a business category for your business profile that aligns with your business goals. Besides that, determine the following things.

#1. Choose a Business Category with High Search Volumes

Selecting a business category with a high search volume is important to increase your visibility and catch the attention of customers. To get keywords, you may research and find the most relevant yet popular terms related to your business.

#2. Compare Competitor Business Categories

Closely analyze your competitor's business categories to get an idea of how they have done the categorization. It will also help you track whether they have included any additional business categories to maintain uniqueness.

#3. Select Best Business Categories with High Profitability

When the talk is about business, who does not think of high profitability? So, when you choose the best business categories, pick something that has the highest potential for growth to ensure the venture's sustainability.

That's it! If you keep these things in mind, your business will shine. But, before you choose a business category, knowing the reasons for selecting business categories is imperative. So, let's understand that.

Why Selecting Google Business Profile Categories Is Important?

As of 2024, there are more than 4000 business categories available on Google. Have you ever wondered why is there so many categories for any business profile listed on Google? It is because they provide value to your business.

Besides this, choosing the right category from the list of Google My Business categories can be beneficial in several ways. Some of them are mentioned below-

#1. Helps Provide Relevant Information

When selecting the right and best business categories, you are offering the necessary information about your business on Google. Like, you can be specific about what you provide.

For example, if you select 'Authentic Japanese Restaurant' instead of choosing a broader term such as 'Asian Restaurant,' it can help people narrow down the options.

#2. Gets More Customer Action

When online searchers identify the exact business they are searching for, it leads to more action from their end. It simply means that those people will directly contact you or come to your business.

For instance, instead of using generic categories like retail or food, you can be more specific with artisan bakery or handcrafted clothes. It can be a strategy for choosing business categories to encourage potential prospects to take action.

#3. Ranks Higher on Google

People who are in the business industry know that Google always ranks those pages higher with relevant keywords or specific terms. The best business categories can give a higher rank on Google search results.

Like, if your specialty is custom cake, including phrases like custom cake bakery can give you the exposure it needs and help rank at the top whenever people search for customized cake options.

#4. Offers Competitive Edge

Having the perfect categories for any Business profile is equal to gaining a competitive edge. It happens because when you categorize your business, it reflects your uniqueness and improves visibility.

For example, using unique categories, such as Gourmet food providers, will set your business apart from your competitors. It can attract more customers because you highlighted your unique offerings.

Now that you know the reasons to choose the best business categories, you must be wondering how you can optimize them. So, let's know how to do it in the next section.

How to Optimize Business Categories?

You need to optimize business categories to maintain the clear communication of your offerings. It improves your ranking on search engines and click-through rates.

With this, Google algorithm will tell people that you are a relevant search for your potential customers. So, let's know how you can optimize your business categories.

#1. Populate Your Business Profile

Filling out the entire business profile is crucial. Never leave any blank field since it may impact your ranking negatively. Also, do not put any false information since it will hamper your reputation.

#2. Fill Your Business Description

Google allows you to optimize business categories by writing descriptions of up to 750 characters. So, you can highlight all your achievements, the best products, and the names of the cities or towns in which you provide services.

#3. Keep Your Hours Updated

Keeping your hours updated is crucial because you want people to your business when you are open. It will not leave a good impression if your Google Business profile says you are open, but you are closed.

#4. Select Best Business Categories

Using the primary and secondary business categories that best describe your business is important. If you do not want to, limiting it to two to three categories is enough to drive more customers.

#5. Choose All Applicable Attributes

Your Google Business Profile allows you to select attributes to note down certain qualities in your profile. So, when you choose attributes, it highlights your unique aspects. However, check new attribute add-ons to illustrate more.

#6. Verify Your Business Location

Google Business Profile is developed on local search. So, local SEO only applies to local businesses. Therefore, verifying your address is important so that people can visit your store.

Final Thoughts

Selecting the best business categories that accurately represent your business plays a huge role in your success. It must be 100% complete with relevant photos and videos.

When you create the business listing and handle the primary and secondary business categories field, check everything twice with appropriate thought and care. For optimization, read the guide to learn how to do it to attract prospects.

FAQs

#1. What is the best strategy for choosing business categories?

There is only one strategy for choosing business categories, and that is understanding your core business. When choosing categories, be specific and do not overdo anything. Two to three relevant categories are enough.

#2. Will optimizing business categories help you rank higher and increase sales?

Yes, it is true that when you optimize business categories not only increases your rank on Google but also converts visitors into profitable customers. People trust your business more when you provide detailed and accurate information.

#3. How many business categories can you have on Google?

Google allows you to set 1 primary and 9 secondary best business categories (a total of 10) from a pre-set list. However, it is advisable not to go beyond 2 to 3 categories because excessive categories may create confusion.

#4. What should you choose between primary and secondary business categories?

While the primary categories hold more significance, secondary categories are also crucial to ranking and relevance. Therefore, pick primary and secondary business categories as per your needs.

#5. What is one of the best business categories?

Determining the best business categories may depend on various factors, such as your business type, recent trends, and market demand. But choosing something that aligns with your business and what you sell is very important.

#6. How does Google determine business categories?

Google determines primary business categories by evaluating your product line-up. It suggests additional business categories on your provided descriptions, business profile, product image, etc.

#7. How many categories a business profile must have?

It is best to start with a minimum of three to five categories for any business profile. However, two to three business categories are enough, even if you are running a new start-up.